True luck of the Irish – readysteadycooked.com

April 29, 2008 by davedom

Return to ReadySteadyCooked.com

About Us

ReadySteadyCooked.com is a new entity formed in response to the increased market for ready meals, which was valued at £1.78 billion in 2001 (Food Standards Agency, 2002). These ready prepared meals are generally of low quality, with cheap ingredients, high fat, salt & sugar, additives & colourings with a negative impact on health.

For example the Asda Indian chicken tikka masala and pilau rice contains 5g salt per portion. (Guardian, 2008). Another shocking example is Morrison’s Beef lasagna which contains 7.4g fat per 100g. (Which.co.uk, 2007).

This is particularly shocking as around a third of cancers are linked to poor diet. (Which.co.uk, 2007). Not only this many of these ready meals are poor tasting and poor value for money! However we believe you deserve more!

That’s why we are bucking this trend by offering those who live busy lifestyles meals that one would expect at a restaurant, with high quality, nourishing and healthy meals. These meals will be brought to you at a high value for money and are of as minimum effort as any other ready meal.

We specialize in Irish ready meals, believing that this is a potential niche in the market, as a result of major supermarkets failure to meet demand for this range of exciting and invigorating cuisine. The major 3 supermarkets of Tesco, Asda and Sainsbury’s between them can only muster 3 Irish ready meals between them. We don’t believe this meets consumers needs.

So as a result we are offering an alternative of fantastic tasting healthy ready meals with a true taste of Ireland. Although initially limited to only 2 options of this fantastic cuisine, we are already planning to extend the range with Corned Beef & Cabbage, Rabbit Stew and Guinness beef stew in order to meet your demands for more wants you taste are spectacular meals.

So go on grab a taste of Ireland today and have true luck of the Irish.

Why not try our delicious new Colcannon ready meal made with the freshest curly kale, mashed potato and Irish bacon fat, with use of quality Irish butter and cracked black pepper & sea salt?

For more info click here

Hello world!

April 29, 2008 by davedom

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